Tourists in particular are often looking for an authentic New Zealand experience when
they visit here, they want to experience all the things that make New Zealand unique and
that makes it nz. Because they have come all the way from home to be here, they don’t
always want exactly what they could have at home also. This applies to food, culture,
nature, history etc. East by West ferries should be considering this in their service as they
consider appealing to these different desires of their tourist customers.